Which of the Following Is a NOT Primary Marketing Advantage

question 53

Multiple Choice

Which of the following is a NOT primary marketing advantage common to out-of-home advertising?

• A)can provide directions to local retailers
• B)creates continuity for a brand or message
• C)quickly builds brand awareness and reinforces existing ones
• D)highly adaptable to any message or brand
• E)has become less and less attractive to national advertisers

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Definitions:

Variables

Elements or characteristics in research that can change or vary, often categorized as dependent or independent.

Correlation Coefficient

A numeric metric that determines the intensity and orientation of a linear association between two numerical variables.

Range

The difference between the highest and lowest values in a set of data.

Magnitude

The size, extent, or importance of something, often quantitative in nature.