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In Choosing a Specialty Item, It Is Important That the Item

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In choosing a specialty item, it is important that the item have some logical relationship to both the target market and the product or service being promoted.


Definitions:

Positively Skewed

Describes a distribution of data where the right tail (higher values) is longer than the left, indicating that a variable has more values that are significantly higher than the mean.

Underestimates Risk

The situation where the potential for loss in investments or strategies is not fully recognized or assessed.

Standard Deviation

A statistical measure of the dispersion or variability in a set of data, often used in finance to gauge the volatility of an investment.

Skewness

A measure of the asymmetry of the probability distribution of a real-valued random variable, indicating how much the distribution leans to the left or right of the mean.

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