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John was asked to speak to a group of employees by a VP at their company. This VP is a former employer and mentor of John's. John is unknown to the audience he will be speaking to. Discuss some of the ways John can build his credibility with this audience.
Calculation
The process of determining a numerical result or value, often involving mathematical operations.
Goodwill
An intangible asset representing the excess value paid for a company over its net assets at the time of acquisition.
Patent
A legal document granted by the government providing an inventor exclusive rights to manufacture, use, or sell an invention for a certain number of years.
Trade Name
A commercial name or designation used to identify a company or product in the market, which may or may not be registered as a trademark.
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