Using a Concentrated Targeting Strategy,the Marketer Goes After a ________

question 91

Multiple Choice

Using a concentrated targeting strategy,the marketer goes after a ________ but ________ consumer segment.

• A)small;undefined
• B)small;well-defined
• C)large;well-defined
• D)large;undefined
• E)medium-sized;local

Analyze the impact of downsizing and restructuring on employees.

Identify organizational interventions to support employees through downsizing.

Recognize the immediate and insidious consequences of downsizing and restructuring.

Develop strategies for aligning strategic human resource planning with organizational strategy.

---

Definitions:

Economies of Scale

The cost advantages that enterprises obtain due to their scale of operation, with cost per unit of output decreasing with increasing scale.

Cycle Inventory

The portion of inventory available to meet normal demand during a given period without restocking.

Increase Cost

The rise in expenses associated with the production, acquisition, or maintenance of goods and services.

Aggregating

The process of combining multiple items, data points, or aspects into a single group or category for the purposes of analysis or reporting.