A(n) ________ Is Typically a Nondurable Good or Service That

question 59

Multiple Choice

A(n) ________ is typically a nondurable good or service that consumers purchase frequently with a minimum of comparison and effort.

• A) specialty product
• B) MRO product
• C) shopping product
• D) convenience product
• E) unsought product

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Definitions:

Venture Capitalist

An investor who provides capital to startup companies and small businesses with potential for long-term growth.

Franchisee

The purchaser of a franchise.