According to Frederick Reichheld,what Is the Best Indicator for a Firm's

question 11

Multiple Choice

According to Frederick Reichheld,what is the best indicator for a firm's growth?

• A) customer repurchase rates
• B) long-term customer retention rate
• C) number of customer recommendations
• D) ratio of customer profits and marketing costs

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Definitions:

Positive Self-regard

An individual's ability to maintain a positive and accepting attitude towards themselves, recognizing their own worth and abilities.

Positive Regard

An acceptance and love received from others without conditions attached, which is crucial for an individual's self-esteem and well-being.

Incongruent

A conflict or discrepancy between an individual's self-perception and their actual experience or behavior.

Self-concept

An individual's perception of themselves, including their beliefs, feelings, and thoughts about their own identity.