Why Is Language More Important in an Advertisement for a High-Involvement

question 7

Essay

Why is language more important in an advertisement for a high-involvement product than for a low-involvement product?

---

Definitions:

Telecommuting

A flexible work arrangement allowing employees to work from remote locations, such as their home, through digital communication.

Employee Recognition

The acknowledgment and appreciation of an employee's work and contributions to the organization, often used as a motivational tool.

Globalization

The process by which businesses, cultures, and societies become more interconnected and interdependent through trade, communication, and technology on a global scale.

Connectivity

Refers to the state or extent of being connected or interconnected, especially regarding telecommunications or computing devices.