The Four Basic Steps in Media Planning Are Targeting,setting Media

question 85

True/False

The four basic steps in media planning are targeting,setting media objectives,developing media strategies,and analyzing the metrics of a media plan.

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Definitions:

Direct Structure

A clear and straightforward organizational layout where the main points are presented directly at the beginning.

Oral Presentation

An oral presentation is a spoken report or lecture delivered to an audience, often accompanied by visual aids, aimed at sharing information, ideas, or research findings.

Audience Preparation

The process of researching and understanding an audience to tailor communication or presentation content to their interests, needs, or expectations.

Conclusion

The final part of a document or speech that summarizes the main points and often makes a final judgment or decision.