Which of the Following Questions Would Most Likely Be Asked

question 59

Multiple Choice

Which of the following questions would most likely be asked in the output evaluation of a public relations campaign?

• A) What was audience knowledge of the brand before the campaign?
• B) Can we associate a change in product trial during the campaign?
• C) What was the audience attitude toward the brand before the campaign?
• D) How much and what kind of buzz are tweets generating?
• E) Has there been a change in repeat purchasing during the campaign?

---

Definitions:

Aripiprazole

A medication primarily used to treat schizophrenia and bipolar disorder by helping restore the balance of certain natural chemicals in the brain.

Hospital Formulary

A list of medications that are approved for use within a specific hospital, guiding physicians in prescribing drugs.

Prescriber

A healthcare professional authorized to write prescriptions for medication, including doctors, nurse practitioners, and physician assistants.

Pharmacist

A healthcare professional specialized in the science and practice of preparing, dispensing, and review of drugs, as well as providing additional clinical services.