Studies That Periodically Collect Information from Random Samples of Consumers

question 13

Multiple Choice

Studies that periodically collect information from random samples of consumers in markets where they were exposed to a campaign are called ________.

• A)semiotic tests
• B)concept tests
• C)tracking studies
• D)test market studies
• E)inquiry tests

---

Definitions:

Farming

The practice of cultivating plants and livestock to produce food, fiber, medicinal plants, and other products to sustain and enhance human life.

Opportunity Cost

The importance of the top second option lost by deciding on a particular path.

Farming

The practice of cultivating the land or raising stock, such as the growing of crops or the raising of livestock to produce food, fiber, and other materials.

Brocolli

A green vegetable with a large flowering head, often consumed for its nutritional value.