Examlex
Henri Fayol identified _____ as a management principle.
Mobile Marketing
Marketing practices targeting consumers through mobile devices, utilizing SMS, mobile apps, and web browsers.
Sentiment Analysis
The use of natural language processing, text analysis, and computational linguistics to identify, extract, quantify, and study affective states and subjective information.
Social Listening
The practice of monitoring social media channels for mentions of a brand, competitors, product, or any relevant conversations to gain insights and engage with consumers.
Social Media Marketing
The practice of promoting products, services, or brands through social media platforms to engage with a target audience.
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