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The disconfirmation paradigm is used to study two variables: consumer prepurchase expectations and _____.
Severity of Depression
A measure of the intensity and impact of depressive symptoms on an individual's daily functioning and overall quality of life.
Consistent Relationship
A stable and predictable association between two or more variables or individuals over time.
Statistically Significant
A term used to describe a result that is unlikely to have occurred by chance alone, according to a pre-defined threshold of probability, indicating that the findings from a study are likely to reflect a true effect.
Sample
A subset of a population selected for measurement, observation, or questioning to provide statistical information about the population.
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