Which of the Following Statements Is Incorrect

question 143

Multiple Choice

Which of the following statements is incorrect?

• A) Of the three levels of planning, corporate strategy is the broadest.
• B) Business-unit strategy should be consistent with the corporate strategy.
• C) Marketing strategy should be consistent with both the business-unit and corporate strategies.
• D) Strategic planning begins at the marketing level and proceeds through business-unit and corporate levels.
• E) Strategic planning begins at the corporate level and proceeds through business-unit and marketing levels.

Analyze the effects of trade agreements on trade balances with specific countries.

Understand the impact of currency valuation on international trade.

Identify the components of GDP and their relationship with trade.

Understand the timeframe of significant shifts in trade patterns and agreements.

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Definitions:

Global Mind-Set

An attitude or approach that considers the full spectrum of global and multicultural factors in decision-making and strategizing.

Country Contexts

The unique combination of social, economic, political, and cultural factors that characterize each country and influence business operations and strategies.

Global Leadership Ability

The capability to influence and guide individuals or groups from different countries towards achieving organizational goals.

Expatriate

An individual living and working in a country other than their country of citizenship, often temporarily and for work reasons.