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A Targeting Strategy in Which an Organization Directs Its Marketing

question 186

Multiple Choice

A targeting strategy in which an organization directs its marketing efforts at several segments is called a(n) ____ targeting strategy.


Definitions:

Legislation

The act of making or enacting laws, usually carried out by a governmental body or legislature.

Enumerated Powers

Specific powers granted to the United States Congress by the Constitution, outlining the scope of legislative authority.

Federal Government

The national government of a federal country, responsible for national affairs, foreign policy, and enforcing federal laws.

Specific Power

Authority granted for a specific purpose, often limited to a particular function or subject matter.

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