Unlike Geographic Variables,variables Based on Customer Lifestyles,personality Traits,motives,and Values Can

question 20

True/False

Unlike geographic variables,variables based on customer lifestyles,personality traits,motives,and values can be manipulated by the efforts of sophisticated marketers.

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Definitions:

Job Fear

Anxiety or distress related to aspects of one’s employment, including fear of losing the job or failing at tasks.

Irritable Bowel Syndrome

A gastrointestinal disorder characterized by abdominal pain and changes in bowel habits without any underlying damage.

Lay Referral Network

The network of family and friends from whom a person may first seek medical information and advice.

Medical Care

The services provided by health professionals to diagnose, treat, and prevent disease, illness, injury, and other physical and mental impairments.