HealthPro Cereal Ads Show the Cereal Being Used as a Topping

question 1

Multiple Choice

 HealthPro cereal ads show the cereal being used as a topping on yogurt,served hot as an alternative to oatmeal,and as a snack food when topped with honey.HealthPro is using a positioning strategy based on: 

• A) superiority to competitive products.
• B) the product's superiority over a particular competing brand.
• C) particular types of product users.
• D) use or application.

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