As in the Consumer Markets,_____ Are Used in Organizational Markets

question 44

Multiple Choice

As in the consumer markets,_____ are used in organizational markets when manufacturers do not wish to have their own sales force. 

• A) wholesalers
• B) distributors
• C) agents
• D) retailers

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Definitions:

Wisdom of Crowds

The concept that large groups of people are collectively smarter in some respects than individuals or small groups, especially in terms of problem-solving, decision-making, or predicting outcomes.

Viral Marketing

A marketing strategy that encourages individuals to share a marketing message to others, creating potential for exponential growth in the message's exposure and influence.

Media Multiplexity

The theory that relationships are maintained over various forms of media, and the strength of these relationships can be measured by the number of media platforms used.

Connectivity

The state or quality of being connected or interconnected, often used in reference to technology, networks, and communication systems.