The Product Life-Cycle Stage in Which There Is a Decrease

question 144

Multiple Choice

The product life-cycle stage in which there is a decrease in the rate of sales growth, the sales curve begins to decline, and dealers simplify their product lines is called

• A) growth.
• B) decline.
• C) extension.
• D) introduction.
• E) maturity.

---

Definitions:

Fixed Asset

A long-term tangible piece of property or equipment that a firm owns and uses in its operations to generate income.

Intangible

Assets that lack physical substance but hold value for a firm, such as patents, trademarks, and goodwill.

Commercial Substance

An aspect of transactions indicating that it will result in a significant change in the economic circumstances of the participating entities.

Realized Gain

The profit earned from the sale of an asset, calculated as the difference between the asset's sale price and its original purchase price.