Which of the Following Groups of the Consumer Adoption Cycle

question 74

Multiple Choice

Which of the following groups of the consumer adoption cycle is characterized by buyers who enjoy taking risks, are regarded as knowledgeable, and are not price sensitive?

• A)Laggards
• B)Innovators
• C)Early adopters
• D)Early majority
• E)Late majority

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Definitions:

Balancing Point

A point at which a system, object, or decision is in a state of equilibrium or balance, often used metaphorically to refer to fair or stable situations.

Deviations

Differences between observed values and the average or expected values in a data set.

Median

The middle value of a data set, where half the numbers are below and half are above this value.

Mean

The average of a set of numbers, calculated by summing all the numbers and then dividing by the count of those numbers.