Which of the Following Is NOT a Step in the Product

question 69

Multiple Choice

Which of the following is NOT a step in the product development process?

• A)Concept testing
• B)Market testing
• C)Product launch
• D)Need recognition
• E)Idea generation

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Definitions:

Hierarchy Of Effects

The sequence of stages a prospective buyer goes through from initial awareness of a product to eventual action that includes awareness, interest, evaluation, trial, and adoption of the product.

Communication Process

The method by which information is transmitted and received between a sender and a receiver, encompassing elements like encoding, medium of transmission, decoding, and feedback.

Feedback Loop

A process in which the outputs of a system are circled back and used as inputs, leading to adjustments and refinement of operations or products.

Word Of Mouth

An informal mode of communication among consumers sharing opinions and experiences about a product or service, often influencing purchasing decisions.