Examlex
Explain what motivates firms to enter price wars.
Existing Customers
Individuals or entities who have previously made a purchase from a business, representing a segment that companies often aim to retain through customer service and loyalty programs.
Situational Influences
External circumstances or contexts that affect decisions and behaviors, such as physical environment, social settings, time, mood, and reason for purchase.
Baby Shower
A celebration where expectant parents receive gifts for their forthcoming child, often involving games, food, and socializing.
Situational Influence
Refers to external factors or circumstances that can affect an individual's decision-making process, often in the context of consumer behavior.
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