A Group of Scientists at a Biotechnology Firm Conducted Extensive

question 38

Multiple Choice

A group of scientists at a biotechnology firm conducted extensive trials in a laboratory for over a decade before creating a formula that could be used to develop a drug to treat cancer.The firm invested a lot of money in these trials with the idea of generating revenue through sales.The method used by the company to develop the new product is best termed as:

• A)licensing.
• B)reverse engineering and improvement.
• C)internal research and development.
• D)brainstorming.
• E)concept testing.

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