The Focus Group Is an Exploratory Research Technique in Which

question 52

Multiple Choice

The focus group is an exploratory research technique in which:

• A)closed-ended questions for which a discrete set of response alternatives, or specific answers, is provided for respondents to evaluate.
• B)the research systematically manipulates one or more variables to determine which variable(s)have a causal effect on another variable.
• C)the researcher studies people in their daily lives and activities in their homes, work, and communities.
• D)a small group comes together for an in-depth discussion about a particular topic, with the conversation guided by a trained moderator.
• E)a set of questions is designed to gather information from respondents and thereby accomplish the researchers' objectives.

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Definitions:

Power Relations

The dynamics of power between individuals or groups, including how power is distributed, exercised, and resisted in social interactions.

Academia

The community involved in higher education and research, often associated with colleges and universities.

Industry And Business

The sectors of the economy dealing with the production, distribution, and sale of goods and services.

Drawbacks And Benefits

Refers to the negative and positive outcomes or consequences associated with a particular situation, action, or decision.