Examlex
The four different marketing orientations are:
Strong Points
Distinguished abilities or attributes that give an individual or organization a competitive advantage.
Performance Objectives
Specific goals set for employees or departments to achieve which are intended to enhance productivity and effectiveness.
Performance Reviews
Systematic evaluations of employees' work performance, often involving feedback sessions between employees and their supervisors to discuss achievements and areas for improvement.
Preparation
The process of making ready or being made ready for use or consideration.
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