The Primary Objective of _____ Is to Time Promotional Efforts

question 28

Multiple Choice

The primary objective of _____ is to time promotional efforts of a company so that they will coincide with the highest potential buying times.

• A)sweeps period
• B)scheduling
• C)waste coverage
• D)frequency estimation
• E)sales forecasting

---

Definitions:

Reasonably Possible

A term used in accounting and finance to denote outcomes that are more than a remote possibility but less likely than probable.

Estimable

Capable of being estimated or approximately calculated.

Note Discounted

A financial term referring to a promissory note that is sold for less than its face value before it reaches maturity.

Interest Calculations

The process of figuring out the amount of interest to be added to the principal amount of a loan or deposit, based on the rate and the time.