Which of the Following Statements Is True About Superagencies

question 17

Multiple Choice

Which of the following statements is true about superagencies?

• A)They were formed when large advertising agencies were broken down into smaller, more specialized agencies.
• B)Advertisers who became disenchanted with the superagencies moved to smaller agencies that were flexible and more responsive.
• C)They were formed so that agencies could provide clients with effective supply chain management.
• D)Advertisers who generally worked with superagencies converted them into in-house agencies to gain greater flexibility and objectivity.
• E)They were formed so that agencies could provide clients with just-in-time inventory management systems.

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Definitions:

Blue Collar

A description characterizing skilled and semi-skilled workers who perform manual labor or work in service or clerical jobs.

Upper Class

An elite and largely self-sustaining group who possess most of the country’s wealth; they constitute about 1 percent of the U.S. population.

Caste System

A form of social stratification in which status is determined by one’s family history and background and cannot be changed.

Social Mobility

The movement of individuals or groups within the hierarchical system of social classes.