Radio Is a Very Effective Medium for Reaching

question 76

Multiple Choice

Radio is a very effective medium for reaching:

• A)teenagers and college students
• B)non-English-speaking ethnic groups
• C)infrequent television viewers
• D)infrequent readers of magazines and newspapers
• E)all of the above

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Definitions:

Advisory Role

A function wherein an individual or group provides expert advice and guidance to others without having direct decision-making power.

Outsourcing

The practice of hiring third-party vendors to perform tasks, handle operations or provide services that are either difficult to manage or outside the core business competency.

Morale

The level of confidence, enthusiasm, and discipline of a person or group at a particular time, especially in a workplace context.

Productivity

This is the measure of efficiency in which goods and services are produced, often evaluated in terms of output per time invested.