Which of the Following Statements About Spot Advertising Is True

question 74

Multiple Choice

Which of the following statements about spot advertising is true?

• A)Spot advertising offers national advertisers flexibility in adjusting to local market conditions.
• B)Spot advertising is totally confined to station breaks between programs on network originated shows.
• C)Spot advertising is subject to less clutter than network advertising.
• D)Spot advertising is easier to buy than advertising on national networks.
• E)All of the above statements about spot advertising are true.

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Definitions:

Initial Investments

The initial amount of money used to purchase an asset or start a business.

Partnership

A partnership is a legal form of business operation between two or more individuals who share management and profits.

Generally Accepted Accounting Principles

The standard framework of guidelines for financial accounting used in any given jurisdiction.

Salary Allowance

A mechanism for dividing earnings of a partnership based on personal services provided by the partners (not an expense).