An Ad in a Golfing Magazine for a Vacation Resort

question 87

Multiple Choice

An ad in a golfing magazine for a vacation resort in Virginia begins by stating that the resort has "Dozens of sporting diversions for the entire family." Then under that statement it reads,"Translation: guilt-free golf." The ad creator used which execution style with this ad?

• A)dramatization
• B)slice-of-life
• C)slice-of-death
• D)testimonial
• E)demonstration

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Definitions:

Cost Of Borrowing

The total charge, including interest and any other fees, for obtaining funds from a lender.

Net 50

A payment term that indicates an invoice must be paid in full within 50 days.

Lock Box System

A service offered by banks to process payments received by a company directly into its bank account, speeding up the collection and utilization of funds.

Check Clearing

The process of transferring funds from the check writer's account to the recipient's account, finalizing the payment.