Which of the Following Statements About Creative Strategy and Execution

question 64

Multiple Choice

Which of the following statements about creative strategy and execution is true?

• A)A good creative strategy and execution guarantees a brand will exceed its sales objectives.
• B)A good creative strategy almost never helps generate sales for a brand.
• C)Ads that are very creative and popular among consumers still may not increase sales of a brand.
• D)Companies have no trouble coming up with creative advertising that differentiates their brands from the competition.
• E)Good creative strategy cannot help a struggling brand regain its former prominence.

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Definitions:

Designated Period

A specific, predefined time frame allocated for a particular task or event.

Appointments

Scheduled meetings or engagements, often set for professional, medical, or personal reasons.

Multiple Calendars

The capability to manage and view more than one calendar at a time in scheduling or calendar applications.

Displays

Displays are devices or surfaces where images, text, and videos are projected or shown, ranging from computer monitors to digital signage.