Which of the Following Statements Describes a Weakness Inherent in the Use

question 60

Multiple Choice

Which of the following statements describes a weakness inherent in the use of the marginal analysis model for establishing an advertising budget?

• A)Using this model,it is difficult to demonstrate the effects of advertising and promotions on sales.
• B)Environmental factors not considered by the model may affect the effectiveness of the promotional program.
• C)Product quality,pricing,and distribution may also contribute to sales.
• D)Awareness,interest,and attitude change are also goals of the promotional effort.
• E)All of the above describe a weakness inherent in the use of the marginal analysis model for establishing an advertising budget.

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Definitions:

Performance Evaluation

is the process of assessing an employee’s job performance, typically including a review of accomplishments and areas for improvement.

Actual Behaviours

The real, observed actions performed by individuals, as opposed to intended or theoretical actions.

Work Responsibilities

The specific tasks, duties, and obligations assigned to an individual or team as part of their job role, essential for the organization's operations and goals.

Personal Affairs

Matters related to an individual's private life, including personal finances, relationships, and health, which can influence their work life and well-being.