The Best Way to Reach a Narrowly Defined Group of Customers

question 4

Multiple Choice

The best way to reach a narrowly defined group of customers or market niche is through:

• A)television advertising and billboards
• B)personal selling and targeted direct mail
• C)targeted direct mail and radio advertising
• D)any form of broadcast media
• E)transit advertising,billboards,and ads with pithy headlines

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Definitions:

Quotas

Limits set by governments on the quantity of a good that can be imported or exported within a certain time period to regulate trade.

Sugar

A sweet crystalline substance obtained from various plants, primarily sugar cane and sugar beet, used as a sweetener in food and drink.

Trade Protection

Policies or actions taken by a government to protect its domestic industries from foreign competition.

National Security

The protection and preservation of a nation's people, economy, and institutions from external and internal threats.