_____ Are Factors That Compel or Drive a Consumer to Take

question 93

Multiple Choice

_____ are factors that compel or drive a consumer to take a particular action.

• A)Motives
• B)Impulses
• C)Wants
• D)Evaluative criterion
• E)Attributes

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Definitions:

Neurotic Anxiety

A form of anxiety resulting from an unconscious fear that the control of one's impulses or unacceptable feelings will be lost, leading to inappropriate actions.

Impulsivity

The tendency to act on urges and desires with minimal consideration for consequences, often leading to reactionary and hasty decisions.

Ultimate Concern

This term refers to a concept in existentialism and philosophy that highlights the most important or fundamental issue or value to an individual.

Environment

The surroundings or conditions in which a person, animal, or plant lives or operates, often considered in terms of its effects on the organism or activity.