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Identify the most popular behavioral variables that are used to form segments.
Capital Balances
The amount of money that owners have invested in a company, plus any retained earnings or minus any losses.
Partnership
An authorized business setup in which a group of individuals jointly manage the operation and distribution of profits.
Profit Share
A portion of a company's profits allocated to its employees, shareholders, or partners, often as an incentive or reward.
Capital Balances
Capital balances represent the amount of capital a business or individual has invested or retained in a company, often reflecting ownership equity.
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