Which of the Following Terms Is Used to Refer to One-To-One

question 54

Multiple Choice

Which of the following terms is used to refer to one-to-one marketing?

• A)value marketing
• B)benefit segmentation
• C)mass customization
• D)sales orientation

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Definitions:

GPS

Global Positioning System, a satellite-based navigation system that allows users to determine their exact location anywhere on Earth.

Wireless

Technology that allows for the transmission of data over distances without the need for wires or cables, using electromagnetic waves.

Mobile

Referring to devices or technologies that are portable and can operate wirelessly, allowing for communication and computing on the go.

Satellite TV

A service that delivers television programming to viewers by relaying it from a communications satellite orbiting the Earth directly to the viewer's location.