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To Make the Most of the Opportunity,marketers Should Develop a Social

question 6

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To make the most of the opportunity,marketers should develop a social commerce approach with which of the following characteristics?


Definitions:

Two-tail Test

A statistical test that considers the possibility of observing extreme outcomes in both tails of the distribution.

Nominal Data

Data categorized into discrete groups or categories that cannot be ranked or ordered.

Z-test

A technique in statistics for determining the distinction between the means of two large-sample populations with specified variances.

Chi-squared Test

A rephrased definition: A statistical test that measures the discrepancy between observed results and the results expected under a specific hypothesis, often used to assess goodness of fit or independence in categorical variables.

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