The Notions of Trial and Repeat Purchase Are Particularly Apt

question 42

Multiple Choice

The notions of trial and repeat purchase are particularly apt for _____.

• A) inexpensive consumer packaged goods 
• B) high-end luxury goods 
• C) brand awareness efforts 
• D) advertising efforts 
• E) industrial goods

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Definitions:

Stimulant

A substance that raises levels of physiological or nervous activity in the body, increasing alertness, attention, and energy.

Hallucinogenic

Relating to substances that cause hallucinations, altering perception, thought, and feeling, and leading to experiences that differ from ordinary reality.

Depressant

A category of drugs that reduce the functioning of the central nervous system and produce feelings of relaxation and sedation.

Antibiotic

A type of medication used to prevent and treat bacterial infections by killing or inhibiting the growth of bacteria.