Which Advertising Medium Simplifies the Task of Justifying the Results

question 1

Multiple Choice

Which advertising medium simplifies the task of justifying the results of communications efforts? 

• A) television 
• B) radio 
• C) newspaper 
• D) magazine 
• E) direct mail

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Definitions:

Dietary Restrictions

Limitations on the intake of specific foods or nutrients for health, religious, ethical, or cultural reasons.

Denial

Unconscious refusal to admit an unacceptable idea.

Defense Mechanism

Psychological strategies unconsciously used to protect oneself from anxiety arising from unacceptable thoughts or feelings.

Motor Vehicle Accident

An unintended and harmful event involving one or more vehicles, often resulting in injury or damage.