Researchers Have Determined That Loading Consumers,by Offering Deal-Oriented Promotions,does Increase

question 130

Multiple Choice

Researchers have determined that loading consumers,by offering deal-oriented promotions,does increase consumers' product usage,especially when _____.

• A) usage-related thoughts about a product are vivid in a consumer's memory 
• B) the sales promotion has been used for a considerable amount of time 
• C) competitive products are not on deal 
• D) the promotion is for a durable good 
• E) the promotion includes a contest