________ Refers to Developing Items to Fill Gaps in the Market

question 88

Multiple Choice

________ refers to developing items to fill gaps in the market that have been overlooked by competitors or have emerged as consumer tastes and needs shift.

• A) Brand extension
• B) Line filling
• C) Brand stretching
• D) Line extension
• E) Line stretching

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Definitions:

Completion Process

The series of steps or actions required to finish a task or fulfill a requirement, leading to its finalization.

Distribution Method

Describes the means or tactics employed to disseminate a product, information, or service to its intended consumers or audience.

Clarity and Conciseness

The practice of expressing ideas in a clear, straightforward manner, using as few words as necessary.

Nonsales Situation

A context or scenario in business interactions that does not involve the direct selling of products or services.