The Interest Phase of a Sales Message Should

question 63

Multiple Choice

The interest phase of a sales message should

• A) begin with a "hard sell" that makes audiences want to hear more.
• B) help the audience understand how your idea will benefit them.
• C) emphasize the relevance of your message to your audience.
• D) avoid any attempts at answering potential objections.
• E) suggest that anyone who is not interested in hearing more is foolish.

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