A __________Is a Strategic Alliance in Which Two Existing Companies

question 49

Multiple Choice

A __________is a strategic alliance in which two existing companies collaborate to form a third, independent company.

• A) joint venture
• B) Franchise
• C) wholly owned affiliate
• D) global new venture
• E) cooperative contract

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Definitions:

Set the Budget

The process of allocating financial resources for specific activities, projects, or business operations.

State the Mission

The act of clearly expressing a company's purpose and core objectives, guiding its strategies, operations, and decision-making processes.

Target Audience

A specific group of consumers identified as the intended recipient of a product, service, or marketing message.

Promotional Programs

Planned campaigns to increase product awareness, sales, and brand loyalty through various marketing strategies.