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What Are Porter's Four Generic Strategies

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What are Porter's four generic strategies?


Definitions:

Payment Terms

Conditions under which a payment is to be made, including the timeframe and method of payment.

Paid

The act of transferring money or compensation for services rendered or goods received.

Trade Discount

A reduction from the list price granted by a seller to a buyer in the commercial marketplace, often based on volume or trade status.

Net Price

The price of a good or service after deductions such as discounts, rebates, and allowances have been taken into account.

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