In 1971, the Federal Trade Commission's (FTC's) _____ Program Required

question 83

Multiple Choice

In 1971, the Federal Trade Commission's (FTC's) _____ program required advertisers to have supporting documentation for their claims and to prove the claims are truthful.

• A)Central Hudson
• B)Lanham
• C)cease-and-desist
• D)advertising substantiation
• E)affirmative disclosure

---

Definitions:

Form Messages

Predefined or standardized messages used in communication to ensure consistency and efficiency, especially in professional or official contexts.

Recurring Messages

Messages or notifications that are sent repeatedly on a schedule or triggered by specific events.

Receiver Reaction

is the response or feedback given by the recipient of a message or communication.

Routine Requests

Standardized appeals or inquiries made in a regular business or everyday context.