In _____ Sampling, a Marketer Hires Temporary Demonstrators Who Set

question 98

Multiple Choice

In _____ sampling, a marketer hires temporary demonstrators who set up a table or booth within an outlet, prepare small samples of a product, and pass them out to shoppers.

• A)door-to-door
• B)event
• C)on-package
• D)in-store
• E)direct mail

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Definitions:

Base Year

A specific year against which economic growth or other economic indicators are measured, serving as a comparison for subsequent years' data.

Unemployed

Individuals who are actively seeking employment but are unable to find work.

Construction Worker

An individual who works in the construction industry, engaging in physical labor to build, maintain, or repair buildings, roads, and other structures.

Welfare

Programs and policies designed to help individuals and families in need, usually provided by the government.