There Has Been a Renewed Interest in Transit Advertising Over

question 2

Multiple Choice

There has been a renewed interest in transit advertising over the last few years due to:

• A)the increased number of women in the work force.
• B)the development of Internet advertising.
• C)the ban on billboard advertisements for cigarettes.
• D)an increase in the number of consumers who are over 60.
• E)a change in entertainment venues.

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Definitions:

Deferred Imitation

The ability to reproduce a behavior observed at an earlier time, even in the absence of the original model or stimuli.

A-not-B Error

A cognitive error observed in infants, where they repeatedly reach for an object at a previous location (A) where it was found, despite seeing it moved to a new location (B).

Hidden Objects

Items that are not easily observable and require effort to be found, often used in games and psychological tests to assess perception and attention.

Incentive

A reward or stimulus that motivates or encourages an individual to perform an action or exhibit a particular behavior.