Which of the Following Statements Is True of the Continuity

question 54

Multiple Choice

Which of the following statements is true of the continuity scheduling method?

• A)It serves as a constant reminder to consumers.
• B)It is a cost efficient method of scheduling advertising.
• C)It allows unlimited media allocation.
• D)It is a combination of flighting and pulsing scheduling methods.
• E)It results in a lack of interest of promotional messages during nonscheduled times.

---

Definitions:

Affluent Patients

Individuals who have significant financial resources and access to a wide range of healthcare services and treatments.

Investor-Owned Corporations

are businesses owned by shareholders who seek to earn profits from their investments, including those in the healthcare sector.

Government Regulation

Legal rules established by government authorities to control the activities of individuals, businesses, and other entities to ensure public welfare, safety, and standards.

Doctors Per Capita

A statistical measure representing the number of medical doctors relative to the population size, indicating the accessibility of medical care.