Which of the Following Is True of Creative Tactics in Relation

question 71

Multiple Choice

Which of the following is true of creative tactics in relation to advertising messages?

• A)It deals with avoiding the creation of animatics for testing a commercial.
• B)It involves determining how much the advertising campaign will cost.
• C)It involves determining how the message strategy will be executed.
• D)It deals with avoiding the factors which lead to divergence in advertising creativity.
• E)It involves determining what the advertising message will say or communicatE.One of the most important components of an integrated marketing communications program is the advertising message.Creative tactic involves determining how the message strategy will be executed.

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Definitions:

Attention

The act of concentrating on a particular object, task, or activity for a period of time.

Prototypes

Original models or early drafts on which subsequent forms are based or developed, often used in design and testing phases.

Particular Category

A specific division within a broader classification system, used to group entities that share common characteristics.

Attentional Blink

The phenomenon where a person cannot perceive a second target stimulus in a visual display if it occurs within 200-500 milliseconds after the first stimulus.