A Spokesperson Who Delivers an Advertising Message and Endorses a Product

question 56

Multiple Choice

A spokesperson who delivers an advertising message and endorses a product or service is known as a(n) :

• A)direct source.
• B)indirect source.
• C)message shaper.
• D)source mirage.
• E)source echo.

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Definitions:

Production Possibilities Frontier

A curve depicting all maximum output possibilities for two goods, given a set of inputs and technology constraints.

Marginal Rate Of Transformation

The rate at which one good must be sacrificed in order to produce an additional unit of another good, assuming efficient use of resources.

World Price Ratio

The rate at which quantities of goods from two countries are traded for each other.

Production Possibilities Frontier

A graph that represents all the highest production potentials for two products, based on a group of inputs that include resources and various factors.