A Recent Trend in Display Advertising Has Been ________ Advertising,where

question 60

Multiple Choice

A recent trend in display advertising has been ________ advertising,where the ads placed on a page are in some way related to the content of that page.

• A) contextual
• B) buzz
• C) viral
• D) affiliate
• E) stealth

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Definitions:

Crystallize

Refers to the process of making a plan, idea, or belief fully formed and clear.

Mobilize

To prepare and organize resources or people for active service or use.

Adaptive Leadership

A leadership approach that encourages leaders to adapt to changing environments and situations by being flexible and responsive.

Changing Environments

Entails the dynamic and evolving nature of both the natural and organizational contexts, requiring adaptability and flexibility from individuals and systems.